About Us

Effective Date: 10 July 2026
Business Entity: REHOBOTH AURA LTD Registered Office Address: 20, Wenlock Road, London, England, N1 7GU, United Kingdom Official Support Channels: Email: MeghanMayo7306@proton.me Telephone: +44 7418 355541 UK Business Hours: Weekdays 8AM – 5PM | Weekends 12PM – 6PM

  1. Our Brand Origin & Mission CHIENLUXE is the exclusive premium pet supply retail brand founded and fully operated by REHOBOTH AURA LTD, a private limited company registered with UK Companies House under company registration number 16290028, officially incorporated on 4 March 2025 in London, United Kingdom. Our brand founding mission is simple and pet-focused: to design, curate and deliver comfortable, durable, safety-tested daily living supplies for domestic dogs and cats of all breeds, sizes and life stages (from young puppy/kitten to senior aged pets). We recognize that pets are beloved family members for millions of global pet owners, and every product we develop is engineered to prioritize animal comfort, physical health safety and long-term daily usability, backed by professional pet care industry knowledge and breed-specific size research.
  2. Our Core Pet Product Range We specialize in four primary categories of premium pet essentials, all designed with pet anatomical health and owner convenience at the forefront: 2.1 Orthopedic-Friendly Elevated Dog Dining Stations Our flagship adjustable-height raised feeding bowls are engineered by referencing canine veterinary spine health guidance, with multiple adjustable height tiers to perfectly match the shoulder height of toy, small, medium, large and giant dog breeds. Elevated feeding positions reduce harmful neck and spinal strain during meal and water consumption, lowering long-term risks of canine bloat, joint discomfort and digestive slowdown common in large breed dogs fed from floor-level bowls. All feeding station frames use stable anti-slip base design and food-safe stainless steel food/water bowls easy to sanitize for daily pet hygiene. 2.2 Soft Breathable Pet Apparel & Loungewear Our full line of dog onesie pajamas, seasonal pet hoodies, bandana accessories and breed-sized fitted clothing uses lightweight, stretch, hypoallergenic fabric materials gentle on sensitive pet skin and fur coats. Every apparel size chart is built on detailed breed body measurement data, with dedicated sizing ranges for short-haired, long-haired, compact toy breeds and broad-chested large dog breeds to eliminate ill-fit sizing frustration for pet parents. Our pet pajama designs include full-coverage bodysuit styles ideal for post-grooming fur protection, post-surgical wound covering and cold weather indoor pet warmth. 2.3 Indoor Pet Containment & Living Furniture We offer transparent acrylic indoor pet playpens, collapsible breathable mesh travel pet carriers and multi-level cat furniture enclosures, all constructed with non-toxic, pet-safe raw materials free from harmful chemical coatings, sharp exposed edges or easily chewable small loose component parts that pose choking hazards for curious puppies and kittens. Our indoor pet enclosures balance secure, safe contained living space for pets with unobtrusive minimalist home decor aesthetics to seamlessly integrate with modern residential interior design styles. 2.4 Daily Pet Lifestyle Accessories Complementary daily pet essentials including durable chew-safe pet toys, non-slip waterproof feeding mat pads, portable outdoor pet walking gear, pet grooming tools and odor-resistant pet bedding cushions, all rigorously tested for pet durability, material safety and long-term daily household use.
  3. Our Brand Core Values 3.1 Pet Health & Safety First Every product we launch undergoes internal safety testing focused on pet physical wellbeing, with design input referencing professional canine and feline veterinary care best practices to avoid product designs that could harm pet joints, digestive health, skin or create accidental injury risks for animals. 3.2 Transparent, Trustworthy Customer Service As a UK-based registered limited liability company, we maintain full public transparency of all our business registration information, physical registered office address, official support contact channels and complete standardized compliance policies (Privacy Policy, Terms of Service, Shipping Policy, Return Policy) permanently accessible to all customers via our website footer navigation menu. Our multilingual customer service team operates consistent fixed UK business hours to provide timely, detailed support for all pet product consultation, order tracking, shipping and return/refund inquiries for global customers worldwide. 3.3 Global Pet Owner Inclusivity We deliver our curated pet supply product range via worldwide international shipping to over 200 global countries and territories, designing our product sizing guidance, website shopping experience and customer support workflows to serve pet parents across Europe, North America, Oceania and all global regions with clear, easy-to-understand English-language product information and policy documentation.
  4. Our Company Business Information Full Legal Business Name: REHOBOTH AURA LTD UK Companies House Registration Number: 16290028 Company Legal Status: Active, fully operational private limited company Date of Official Incorporation: 4 March 2025 Registered Legal Address (Official Business Mailing & Support Address): 20, Wenlock Road, London, England, N1 7GU, United Kingdom Ultimate Beneficial Owner & Company Director: Mr Konan Samson Kende Primary Business Industry SIC Code: 47.91 Retail sale via mail order houses or via Internet (online pet goods e-commerce retail) Official Brand Trading Name: CHIENLUXE
  5. Connect With Our Support Team For all brand-related inquiries, pet product sizing consultation, bulk wholesale cooperation requests, order after-sales support or general business questions, please reach our official customer support team via our dedicated email channel: MeghanMayo7306@proton.me. We aim to respond to all valid customer email inquiries within 14 UK business days or less during standard weekday operating hours.